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国际合作

       曾以率先转企改制、成功打造“中国出版传媒第一股”而著称的辽宁出版集团有限公司,正以改革创新的全新面貌,开启大出版、大发行、大教育、泛娱乐与文化金融、文化贸易全面发展、立体布局的新历程。


       集团及所属北方联合出版传媒(集团)股份有限公司把做强做大图书出版主业作为产业发展的核心优势,致力于打造成为极具影响力的内容服务商、文化产业运营商,打造现代化、国际化的大型文化企业集团。集团所属各出版社在各自出版领域内力创一流水准,时政社科、国学文化等十二条重点产品线形成特色影响,获得中国政府奖、“五个一工程”优秀图书奖等国家级大奖图书数量逐年增长,一大批“走出去”优秀图书进入到美国、德国等20多个国家;以“大耳娃”儿童数字体验品牌为代表,传统出版与数字出版融合发展新型项目成为产业发展新突破。


       先后在英国、美国、(中国)香港设立了3家海外出版公司,充分利用当地的人才、选题资源以及地理优势,敏锐把握海外图书市场的需求变化,加强了集团研发外向型图书的原创能力和销售能力。在辽宁出版集团“走出去”发展战略与“精品出版工程”战略的引领下,随着与海外合作的进一步深化、新技术融合的进一步发展,集团“走出去”战略再次进入快车道,与西班牙派拉蒙出版集团合资成立维达科技创意有限公司,标志着集团海外市场拓展步入新阶段。

推动外向型重点产品线建设,强化海外市场品牌经营,辽宁出版集团“走出去”战略,正走出独具特色的发展之路。


        Liaoning Publishing Group, known for taking the lead in the transformation into enterprises and successfully implementing “the first stock in Chinese publishing and media industry” now stands at the starting point of the new journey targeting at the development concept of upgraded publishing, comprehensive distribution and coordinated education as well as integrated development and well-rounded management of pan-entertainment, cultural finance, and cultural trade, displaying a brand new spirit and performance of reform and innovation.


        Liaoning Publishing Group Ltd. and its subordinate unit Northern United Publishing & Media (Group) Co., Ltd focus on enhancing the competitive capacity in the main business scope of book publishing as the core strength of sustainable development; both are dedicated to the creation of a content service provider and cultural industry operator of profound influence, and also a large cultural enterprise group with modern and international characteristics. Each publishing house under Liaoning Publishing Group produces first-class titles in their respective domains, among which 12 key product lines have established their significant influence including the subjects of politics and social sciences and Chinese traditional learning, winning an ever increasing number of national book awards and acknowledgements such as the Chinese Government Award and “Five One Project” Excellent Book Award. A considerable number of the Group’s quality titles have been introduced to over 20 countries like USA and Germany under the “Go Out policy”. Represented by the children's digital reading experience brand of “Daerwa”, innovative projects integrating traditional publishing and digital publishing are recognized as breakthrough achievements in the industry.